A Woman's Point of View: Cars for Keeps Turns 20

by Colette Cooley, Cars For Keeps Office Manager

Remembering birthdates, wedding anniversary’s, other important anniversary dates such as: first kiss, first date, first time driving by yourself, first day you met “Him”. It is mostly a woman thing. On the other hand, men tend to remember important dates in the future. The date of the Super Bowl, the opening day of hunting season, and the date when his tax refund should arrive. In typical male fashion, Cars for Keeps' 20th anniversary whizzed right over Rob's head this year. Still, it's not too late to pause for a moment and think about what 20 years of quality repair service has meant.

On November 7, 1989, Rob Hopp took a giant step of faith and courage when he opened the doors of his new business, which was then called Automotive Advantage. There have been some changes since then; a new location and a new name, but the foundation the company was built upon remains the same. To serve the customer with integrity. To give every car a life of at least 250,000 miles, one car at a time. To always use sound business ethics. To give the customer all the information they need so they can make the decisions that are appropriate for them at the time. And my personal favorite: interacting with female customers by educating and informing them respectfully about automotive matters, so they feel comfortable dealing with Cars For Keeps.

We have the best customers in the world. Thank you for your continuous support over the years. Thank you Rob, for giving back to the community that means so much to you. Good Job!